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FUNDER: US EMBASSY

PERIOD:MAY 2010 - 2020


OTMI designed bus head rest covers featuring key messages about bird flu. The covers were put on hundreds of buses just before the mass exodus from Jakarta for the annual Idul Fitri holiday. The covers featured a quiz to encurage focus. OTMI staged a press conference to launch this campaign which received national coverage including SCTV, RCTI, Metro TV, Indosiar & Jakarta Post. The project has chosen as 'Best Practice 2007'.
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